Jacqueline Barba
ARTICLES BY THIS AUTHOR
- 9/6/2022
Instacart's Eversight Acquisition Inspired by Rising Prices
Instacart is expanding its advertising capabilities with the acquisition of an AI-powered pricing and promotions platform for CPG brands and retailers, particularly within the grocery industry. - 9/5/2022
Yesway Expands with Acquisition
The emerging convenience store operator's first acquisition of 2022 comprises nine Tres Amigos stores in Texas. - 9/5/2022
How Consumers Are Dealing With Rising CPG Prices
Findings from a recent report on inflation found that nearly half of Americans feel like they can't afford their previous lifestyle and 76% have changed how they buy food. - 9/5/2022
Meijer Introduces Another Grocery Store Format
Opening in southeastern Michigan in 2023, Meijer Grocery will offer more convenience and a larger fresh assortment than other area stores. - 8/31/2022
Report: Inflation Pushes Consumers to Rethink Shopping
Quantum Metrics’ latest retail benchmarks report, “Adjusting for Inflation,” identifies how rising prices and concerns about a recession are causing consumers to rethink their shopping habits. - 8/30/2022
Instacart Taps Lizzo for Brand Campaign
Instacart highlights a collection of new shopping content and digital features meant to inspire discoverability. - 8/30/2022
Amazon Ads Names Advanced Partner Agency
Amazon has elevated Tinuiti to “advanced partner” status through a new global recognition program that recognizes partners based on the growth they deliver for Amazon's Ads Partner Network. - 8/29/2022
Are Retail Pharmacies Well-Positioned to Address Future Public Health Crises?
A former U.S. Treasury Secretary addressed NACDS Total Store Expo attendees to discuss the health and economic challenges facing the U.S. - 8/29/2022
Frito-Lay Encourages Girls to Study STEM
In a multi-faceted omnichannel campaign, the snack brand's variety packs mark the return of its “Back-to-School Blast Off” program, which leverages star power and a cause element in stores and online. - 8/28/2022
Elizabeth Arden Launches In-Store at Ulta
The Revlon-owned beauty brand has expanded its partnership with Ulta Beauty to include an in-store assortment, coupled with a new sampling and loyalty program.
