Kroger Consolidates Media, Loyalty and Insights Under RMN New structure positions Kroger Precision Marketing as an end-to-end growth engine for brands, with data science and technology at its core. In-Store Innovation: How CPGs Can Win the New Path to Purchase Here are actionable takeaways for brands to drive sales in a dynamic environment. Dollar General Hires Retail Media Veteran Austin Leonard to Lead DG Media Network Leonard brings more than 20 years of advertising and media experience. Inmar, Upshop Connect Retail Media With In-Store Execution New collaboration aligns digital campaigns with store-level fulfillment. Why POS Budgets Remain a Sticking Point Between Suppliers and Distributors Here are ways for partners to close the trust gap and help brands win at retail. How 2 Large Retailers Approach In-Store, Out-of-Store Retail Media Albertsons and Dollar General pros explore how they’re deploying retail media networks to drive engagement and revenue. Sam's Club Appoints New Chief Marketer The leadership update comes as Sam’s Club continues to invest in retail media, digital innovation and member-focused marketing strategies. Kroger Expands In-Store Media Solutions Digital screens built into integrated fixtures, such as endcaps, will begin appearing across select Kroger stores. Browse gallery of images sent to P2PI. Krazy Coupon Lady + Unilever’s Integrated Approach to Promotional Success KCL and Unilever share insights into Gen Z's grocery savings habits, shopping behaviors and savings strategies for brands and retailers. The Quiet Tech Shifts Behind On-Site Retail Media's Sponsored Surge Strategic changes are turning retail media into a true contender for brand dollars, writes Sarah MacKinnon of Pentaleap. First Previous 3 4 5 6 7 Next Last
