Collaboration

Shopper Link digital media network will power offsite and onsite media for nearly 300 supermarkets throughout New York, Massachusetts, Vermont, Connecticut, Pennsylvania and New Hampshire.

Through Sept. 1, Harbour City is featuring artistically designed, sports-themed activity areas, such as an outdoor boxing ring, to lure in consumers.

The collaboration enables Kargo Commerce (formerly StitcherAds) advertisers to directly access offline sales insights in TikTok Ads Manager.

Loop Media will utilize DoubleVerify’s pre-bid fraud and invalid traffic protection solution to platform avoid serving ads to sites identified by the IAB as invalid or fraudulent.

More than 230 locations are now able to update product prices and data automatically and in real time.

The British Columbia location is the first of 167 small formats planned by the end of 2024.

Marketers can now buy and launch targeted, programmatic audio ads across the retailer’s locations through Lowe’s One Roof Media Network.

The U.K. supermarket chain recently rolled out specially designed "bays" to its self-service checkout areas to encourage impulse buying, particularly of health and beauty products.

The new "Multi-Retailer Attribution" solution helped a large manufacturer measure non-Amazon sales from viewers of a Thursday Night Football campaign it ran last season.

Albertsons Media Collective’s latest retail media solution works across Google Display & Video 360, The Trade Desk, LiveRamp and others to streamline the media buying journey.