Kevel's Paul Astbury shares what he learned from engaging discussions on crucial topics, such as first-party data, in-store digital transformation and effective measurement strategies for RMNs.
The funds will help the visual analytics company expand its Visual AI platform, leverage synthetic human preferences to predict audience reactions and enter new markets.
“Engage Media Full-Service” enables convenience retailers to deploy custom, branded content across their at-pump video network to drive in-store traffic.
The company has raised $10 million to deepen its penetration within the category and expand its network of screens into all major areas of the grocery store.