Displays & Signs

Client: Barton Beers, Chicago
Size of Run: 6,000
Producer: Great Northern Corp. - Display Group, Racine, Wis.
Division: Temporary, Signage: Non-Illuminated Comments: Graphics of referees on this dangler tie in to Corona's "Official Sponsor of the Time Out" ad campaign. Requiring no floor space, the three-sided display is easily visible from any angle in the store.

Client: American Gramaphone, Omaha, Neb.
Size of Run: 200
Producer: Meridian Display, St. Paul, Minn.
Division: Temporary, Entertainment: Movies, Tapes, Records, CDs
Comments: The boughs of the Christmas tree on this temporary display act as dividers for the CD compartments and also help give shape to the display. The display features a natural curve to simulate a real tree.

Client: Sony, Park Ridge, N.J.
Size of Run: 1,100
Producer: Trans World Marketing, East Rutherford, N.J.
Division: Permanent, Entertainment: Home Entertainment
Comments: This combination countertop and floorstand display showcases how Sony's Style 3 DVD player can be wall mounted or oriented vertically or horizontally to fit within a variety of home environments.

Client: Kose America Inc., New York
Size of Run: 100
Producer: The Royal Promotion Group Inc., New York
Division: Permanent, Cosmetics: Single Product Line
Comments: Bright red, laser-cut acrylic helped to define the new cosmetic line's youthful, playful image. The glorifiers were designed to introduce the product at retail prior to rollout of tester displays.

Client: Kenra, Indianapolis
Size of Run: 1,200
Producer: The Display Link Inc., Babylon, N.Y
Division: Semi-Permanent, Hair and Skin Care: Hair Styling and Coloring Products
Comments: This large replica of the Kenra spray can reinforces brand identity while providing a secondary placement location, thus reducing the risk of retailers running out of stock.

To get more customers into stores, drugstores are supplementing their pharmacy and OTC offerings with a product mix and marketing programs that rival c-stores and larger retailers alike.

Client: Johnson & Johnson Personal Products Co., Skillman, N.J.
Comments: A wide variety of colors and textured materials used in this floorstand combined to highlight the tactile advantages of the Reach Squeeze toothbrush. The display invites consumers to squeeze the handle of a sample toothbrush to understand the product's benefits.
Introduction: July 2001 Size of Run: 2,500
Construction/Materials: Injection-molded trays, litho-mounted foamboard, corrugate, SBS, and single-face wave flute
P-O-P company: Smurfit-Stone Display Group, Cincinnati