Artificial Intelligence

Here are the areas where marketers should be focusing now, writes Joe Frick of G-Comm.

Brand investments in social media and retail media continue to rise, while the commitment to AI is surging, according to findings from part two of P2PI's 2025 Trends Report.

Our annual survey shows how brand investments in social media and retail media continue to rise, while the commitment to AI is surging.

The retailers will leverage a new Criteo solution, designed to add flexibility to retail media display buys.

HGG is defining what it means to be a modern Hispanic and tech-forward grocer through the power of AI and marketing enhancements.

The warehouse club chain is leaning into technology to improve efficiency and enhance personalization.

The platform provides consumers with personalized, science-driven recommendations.

Strategic changes are turning retail media into a true contender for brand dollars, writes Sarah MacKinnon of Pentaleap.

Skai's Nich Weinheimer joins P2PI's Cyndi Loza to unpack the key takeaways from this year's 2025 State of Retail Media report.

The retail giant is preparing for a future in which digital agents may shop on behalf of customers.