Artificial Intelligence

The offering builds on Walmart’s $1 billion commitment to skills training through 2026.

Company VP explains how Kellanova is embedding predictive insights into briefs, workflows and agency partnerships to balance art and science and move beyond short-term ROI obsession.

Here's a snapshot of an industry leader from the P2PI member community.

Gopuff surfaces targeted offers in real time after checkout through a new partnership.

A Q2 earnings call underscored how AI, automation and digital-first tools are redefining Walmart's stores as engines of omnichannel growth.

A new partnership enables advertisers to build and activate audiences directly from Costco’s data cloud. 

Known as DaVinci Commerce, the solution will help brands and retail media networks through its agentic and generative AI capabilities.

Digital investments are delivering ROI gains as the company reshapes leadership, market structure and retail partnerships to fuel growth.

The launch comes as major retailers such as Walmart are also preparing for a future shaped by agentic AI.

Dive deeper into P2PI's Retail Media Planning & Analysis Playbook with this on-demand webinar featuring experts from the Retail Media Guild.