Magazine

The BevAlc company’s Topo Chico hard seltzer finds an audience online.

Ulta Beauty’s new layout showcases brands as well as categories, while also emphasizing service offerings.

We provide a glimpse at how some retailers and brands activated during the holiday season — online, in stores and beyond.

We asked participants in the Path to Purchase Institute's annual Trends survey, "For any retailer media network you have worked with, rate its performance in the following areas ..."

Our 27th annual survey finds commerce marketers concerned about navigating inflation and the economy, while also trying to figure out how to leverage the promise that retailer media networks bring.

Publicis Commerce's Amy Lanzi is the Path to Purchase Institute's 2022 Women of Excellence Executive of the Year.

Upgrade imagery to overcome challenges in personalizing the shopping journey, says Vizit's Jehan Hamedi.

This year’s impressive list of 36 winners represent a diverse mix of voices from brands, retailers, agencies and solution providers.

Online vs. offline shopping: As consumer behaviors and the state of retail continue to evolve, research shows how and where to reach and influence shoppers.

Six campaigns won OmniShopper Awards in five "Digital" categories.