Bodyarmor, Slim Jim, Valvoline & Others Target Summer Road Trippers Get an inside look at GSTV’s first “Summer of Drive” campaign, which blends branded content, at-the-pump activations and measurement tools. Clinch Launches 'Unlimited Ad Serving' Model The omnichannel ad tech firm replaces impression-based pricing with a flat-fee model for self-serve advertisers. How Brands Like Clorox, Brita Build Personalization-at-Scale Frameworks CPG marketers are pushing past internal barriers and operational complexity to deliver personalization at scale. The Royal Group Acquires Trans World Marketing The deal reflects a growing demand for physical displays that support omnichannel journeys. Pentaleap, Skai Partner to Help Retailers Scale Retail Media Efforts The partnership connects supply and demand for more efficient campaign activations. Gelson's Looks to AI-Enabled Store Upgrades to Help Compete With Larger Chains The regional grocer is rolling out Upshop’s platform to enhance forecasting, foodservice production and on-shelf availability. A Closer Look at H-E-B’s Self-Service Retail Media Launch Following a quiet April rollout, the grocer shares how new tools are streamlining execution and meeting growing CPG demand for flexibility. Calling All Grocery Retail Media 'Power Players' Progressive Grocer and P2PI are offering a chance to reach key decision-makers and receive high-quality leads. Instacart, Pinterest Team Up to Boost Brand Campaigns Learn how the two companies are enhancing shoppability using first-party data. Albertsons Debuts In-Store Digital Display Network Albertsons Media Collective is piloting the initiative this summer with Mondelez as a launch partner. First Previous 4 5 6 7 8 Next Last
