On Feb. 6, 2024, P2PI will bring an event designed to help CPGs, retailers and marketing professionals navigate the complicated retail media arena to Toronto.
The video commerce platform is one of 119 companies recognized for their cutting-edge advancements this year and the potential to impact consumers, businesses and society overall.
Chomps, Liquid Death and Poppi are among the first brands leveraging Instacart's new and improved discovery tools that help showcase the best of their product catalog to Instacart’s retailer network.
The retailer will be the exclusive brick-and-mortar retailer (through the end of 2023) of new health monitoring devices/smart watches from French consumer electronics company Withings.
The Path to Purchase Institute honored the class of 37 winners of our eighth annual awards program and revealed this year's Executive of the Year at a ceremony at P2PI Live & Expo on Nov. 8. Check out a gallery from the event!
Recent news includes Instacart's Trade Desk alliance giving CPG partners a more precise reach, and Amazon testing a new AI feature designed to help sellers stand out.
7-Eleven's director of Gulp Media Network and senior manager of brand and customer insights will discuss the retailer’s unique approach to research and how it ensures brands are talking to the right audience.
The retailer will pilot smart vending machines that dole out free product samples and promote brand messaging via digital screens at 10 stores across the U.S.
