Our study’s insights give a blueprint for RMNs who want to be proactive rather than reactive in meeting buyer needs, writes Parbinder Dhariwal of CVS Media Exchange.
What commerce marketers should know about artificial intelligence now — and how you can immerse yourself and move forward while the playing field is still level.
With the inaugural Retail Media Awards, our goal was simple: Honor those marketers who are retail media pioneers making impactful change in their companies and in the industry.
Social media trends have evolved from a simple sponsored Facebook update to something more intentional that grabs consumers’ attention and engages them, leveraging pop culture or the latest viral trend.