Organizations persistently grapple with the gap between the data they collect and the value they can extract from it, and nowhere is this challenge more keenly felt than in retail media.
From H-E-B to Walmart and Target, see how retailers are bringing TikTok, viral trends, influencer collaborations and social media-inspired products to stores.
There's still a widening performance gap between retailers that embrace the technology and those that continue to rely on more traditional, manually intensive strategies.
Out-of-stocks can be a problem for all brands, but it's a particular challenge in the beverage category where consumers are typically looking to fulfill an immediate need and have plenty of options if their first choice is unavailable.
Download to learn how real-time transparency, smarter data and integrated systems help retailers stay ahead of demand, boost satisfaction and build trust.
Our latest display gallery presents a sampling of eye-catching and effective activations representing a variety of product categories — in a variety of retail environments.