Kellanova Refocuses on Traditional Pricing, Promotions as Volume Growth Returns CEO Steve Cahillane outlines plan to balance price, mix and volume while addressing consumer financial pressures. From Spikes to Synergy: Why Seasonal Moments Need Evergreen Muscle Here are ways for brands to stay relevant before, during and after major occasions. P-O-P Spotlight: Back-to-School Hits the Aisles Take a look at the seasonal activations that have caught our eyes so far from Colgate, General Mills, Walmart and others. Top Retail Media Stories From July 2025 Kroger, Target, H-E-B and others shared retail media-related advancements, collaborations and news during the month. Designing for Conversion: How Hershey, Dreyer's, Others Are Fixing In-Store Execution CPG companies are aligning teams and tactics to deliver shopper-first in-store experiences that actually show up at-shelf. In-Store Innovation: How CPGs Can Win the New Path to Purchase Here are actionable takeaways for brands to drive sales in a dynamic environment. Duracell Redesigns Battery Shopping Experience at Walmart Learn how the brand manufacturer's new in-store display and packaging reduce waste and save shoppers time. What to Expect This Holiday Season: Shopper Trends & Key Marketing Takeaways Spending won’t slow for the holidays, but it will be more scrutinized, according to data from Inmar Intelligence. Bodyarmor, Slim Jim, Valvoline & Others Target Summer Road Trippers Get an inside look at GSTV’s first “Summer of Drive” campaign, which blends branded content, at-the-pump activations and measurement tools. How Brands Like Clorox, Brita Build Personalization-at-Scale Frameworks CPG marketers are pushing past internal barriers and operational complexity to deliver personalization at scale. First Previous 8 9 10 11 12 Next Last
