Fred Hayman Touch
Product: Touch perfume
Number of displays: Initial order 1,000; reorder 1,300
P-O-P company: Creations at Dallas, Dallas
Distribution: Major department stores
Introduction: September 1993
Duration: Semi-permanent
Construction: 3030 acrylic (top); 2-inch acrylic (bottom)
Fred Hayman hopes to improve the display's longevity by periodically supplying retailers with alternate inserts.
