Nominated by their industry peers and selected by our editors, this talented group is redefining the future of commerce marketing. Get to know them here ...
Through a partnership with Rokt, Albertsons Media Collective is advertising products and services not sold at its stores across 11 of its supermarket chain websites.
A Smarty study reveals that 43% of U.S. adults purchased something because of a targeted ad on social media. The survey also examines how social is influencing generations, recommendations and privacy.
A partnership with Rippl provides Leap Media Group advertisers a single access point to more than 70 million anonymized U.S. shopper profiles with SKU-level purchase data and attributes.
The in-store digital merchandising platform has added 12,000 micro-audience segments, including psychographic and generational, to help brands predict shopper intent and optimize campaigns.
Dollar General Media Network has partnered with Criteo to support its onsite sponsored ad offerings and eventually extend access to newer ad formats later this year.
Chief operating officers from both companies will take the stage at Retail Media Summit on June 26 in Chicago to address the potential for in-store retailer media networks to attract large, national brands.
At our May event, retailers, CPG brands and other thought leaders brought the latest topics and trends in commerce marketing front and center, including AI, in-store retail media and data. Read the highlights.
Research from 84.51°, Kroger’s data analytics subsidiary, explores both the online and hybrid grocery shopper’s path to purchase, also known as their clickstream journey.
