Skip to main content

Countertop Displays/Mats

  • Scholastic Teacher's Pets Display

    Client: Scholastic Book Fairs, Lake Mary, Fla.
    Comments: Scholastic is testing these wire racks in its traveling book fairs for schools located in Texas and the southeastern United States. The racks merchandise "Teacher's Pets" plush toys that unzip to reveal books of trivia, jokes, games and puzzles.
    Introduction: Spring 2002
    Size of Run: 500
    Construction/Materials: Powder-coated wire, four-color graphics
    Distribution: Texas and southeastern U.S.
    P-O-P Company: Medallion, New York
    Scholastic Teacher's Pets Display
  • Verizon Wireless Countertop

    Products: Verizon's wireless products and services
    Number of displays: 300 floor units, 200 counter units, 300 wall units
    P-O-P company: Frank Mayer & Associates Inc., Grafton, Wis.
    Distribution: Indirect Verizon sales channels
    Introduction: April 2001
    Duration: Permanent
    Construction: Perforated metal
    Display set-up: Retail staff or third-party installation company
    The modular countertop display ships as a four-pod-wide unit but can also be used in single- or double-pod formats.
    Verizon Wireless Countertop
  • 180 Serpentine Rack

    Anheuser-Busch promotes its 180 energy drink with a variety of P-O-P materials such as this serpentine rack designed for on-premise placement on countertops. It features five-color labels and a gravity-feed structure.
    Producer: Display Technologies Inc., College Point, N.Y.
    180 Serpentine Rack
  • Advance Counter Display

    The Advance counter display holds 40 packs of cigarettes with each pack containing information comparing the cigarette's toxic smoke constituents to leading brands.
    Producer: Fitzmaurice, Lewis & Partners, Louisville (design); CorrFlex Display & Packaging, Erlanger, Ky. (production)
    Advance Counter Display
  • Motorola Timeport Countertop

    Products: Timeport 270c cellular phone and Alltel service
    Number of displays: 600
    P-O-P companies: Rapid Displays (manufacture), Chicago and Union City, Calif.; Marketing Continuum (design), Dallas
    Distribution: Alltel Corp. service stores
    Introduction: September 2001
    Duration: Permanent
    Construction: Litho-mounted to 200-pound E-flute corrugated and 3/16-inch foamboard; battery-powered rotary motor; fiber poles and stock wire feet
    Display set-up: Merchandising managers
    Motorola Timeport Countertop
  • Oral-B Stages Countertop

    A drugstore PDQ display with the tagline "Bring the Fun of Disney to Brushing!" features both the Stages toothbrushes and toothpastes.
    Producer: Henschel-Steinau Inc., Englewood, N.J.
    Oral-B Stages Countertop
  • Evian MTV Awards Promo

    Client: Danone Waters of North America, Pasadena, Calif.
    Product Promoted: Evian bottled water
    Comments: This header for a case stacker of bottled water promotes a contest featuring a chance to win a trip to the MTV Movie Awards in 2002.
    Introduction: February 2002
    Size of Run: 10,000
    Distribution: C-stores and supermarkets nationwide
    Construction/Materials: Corrugated
    P-O-P Company: Artshouse Communications Inc., Toronto
    Evian MTV Awards Promo
X
This ad will auto-close in 10 seconds