Shopper Intelligence

A partnership with NielsenIQ informs a deeper understanding of omnichannel beauty shopper behavior across North America.

The collaboration provides a full-service solution uniting strategy and data insights, content, media and operations under one platform.

About 60% of shoppers spend $20 or less on cleaning supplies per month, according to Breaktime Media.

This ebook will help retail marketing leaders begin to map a new journey to profitability — one that takes into consideration the new and emerging trends that are shaping the future of retail. Discover strategies designed to shift the focus from merely increasing revenue to enhancing profitability and ensuring sustainable growth.

Discover how Gen Z’s unique approach to coupons and promotions is reshaping the future of grocery retail.

Grocery stores and Walmart are the top candy purchasing destinations for the spooky holiday, according to data from Breaktime Media.

Shopper marketing leaders from the two brands will join Mars United Commerce and P2PI to discuss how they worked together to elevate the breakfast occasion and target consumers turning to private labels.

This year’s impressive list of 35 winners represent a diverse mix of voices from brands, retailers, agencies and solution providers.

This year's guide features curated editorial content and in-depth profiles from 5 leading companies.

Loyalty programs are the lifeblood of retail media networks (RMNs), providing valuable shopper data that enables deep personalization and customization, writes CVS Media Exchange's Pamela Young.

Our proprietary research examines what is currently driving shopper loyalty and how brands and retailers can adapt to attract and retain consumers as loyal, long-term clients.

This year's guide features in-depth profiles from 4 leading companies.