Column: Introducing Our 40 Under 40 P2PI Research: 2022 Gen Z Shopping Habits Using its proprietary research capabilities, the Path to Purchase Institute surveyed 1,000 Gen Z consumers from across the U.S. in March 2022 to learn about their shopping habits. Q&A: Returning to a Great In-Store Experience Great Northern’s director of shopper marketing highlights some of the key findings from our "Evolution of the In-Store Shopping Experience" research. The Evolution of the In-Store Shopping Experience, Part 1 Part 1 of our exclusive research examines frequency and changes in shopping habits, as well as in-store vs. online shopping preferences. Pandemic's Latest Effect on Consumer Behavior Valuegraphics Toolkit Now Available Member Infographic: The Power of Receipt Data Shopper Insights & Measurement Forum ‘Intelligence Report’ Understanding How Shoppers Live (and Shop) Institute Research: Purchase Preferences at the Category Level First Previous 7 8 9 10 11 Next Last