ARTICLES BY THIS AUTHOR
- 2/8/2027
Retail Media Summit Canada
- 11/11/2026
GLP-1 Shopper Summit
- 10/11/2026
Field Report: Behind E.l.f.'s Pickle Push Into Ulta Beauty
The cosmetics brand brought back its pickle-inspired Glow Reviver Melting Lip Balm in three limited-edition shades in August, exclusively at Ulta. - 10/6/2026
General Mills Bets on Influencers, Cultural Moments to Fuel Growth
The manufacturer has brought in new partners, built a next-gen content studio, and increased its use of influencers. - 9/23/2026
Hershey Goes Beyond Seasonal Peaks to Cultural Tentpoles
The confectionery giant is shifting to an always-on strategy at retail while driving growth among low-income shoppers. - 9/16/2026
P&G Expands Retailer Conversations Beyond Pricing, Promotions
CFO Andre Schulten says innovation and media spending are important parts of the shared mission. - 9/15/2026
P-O-P Showcase: Best-in-Class Displays, Beyond CPG
This gallery, Part 2 of our report, presents a sampling of eye-catching and effective activations representing a variety of products in categories beyond traditional CPG. - 9/8/2026
P-O-P Showcase: Best-in-Class Displays, CPG Products
With an opportunity to showcase their best work, P-O-P producers themselves submitted these display images based on editorial calls we made to our P2PI community. - 7/20/2026
Retailer Playbook: Walgreens' In-Store Solutions
A member-exclusive report on Walgreensβ strategy to connect physical merchandising to larger efforts focused on health and wellness as well as seasonal and cultural moments. - 6/9/2026
Explaining Nestle's Renewed Focus on In-Store
A Retail Media Summit session with Quad examined why we're seeing a significant shift in retail media spend toward in-store networks. - 6/8/2026
How Walgreens, Haleon Turn Retail Media Into Store Sales
Their Retail Media Summit session provides examples of connecting upper funnel brand messaging to the moment of decision. - 6/1/2026
Retail Media Summit 2026