Trends in Retail Loyalty Program Usage from WSL Strategic Retail Behavioral Science In-Store: Neuro Findings Endcaps and floorstands are driving shoppers to product categories in-aisle Top Categories Receiving Eye Fixations Neuroscience Head Gear Reward Program Participation by Chain Reward Program Participation by Channel Reward Program Participation, 2010 vs. 2012 Importance of Reward Program Benefits POPAI Releases 2012 Shopper Study "In-store decision rate" pegged at 76% 2012 vs. 1995 Supermarket Purchase Decisions First Previous 32 33 34 35 36 Next Last