Retailers: How do you feel about cross-promotions on P-O-P displays? Retailers: How would you rate the channel appropriateness of vendor-supplied P-O-P? Retailers: How has the amount of P-O-P offered/accepted changed in the past 12 months? Now Playing Entertainment tie-ins may generate more buzz than sales Retailers: What are common weaknesses of vendor-supplied P-O-P? Retailers: How has your use of P-O-P for your store brands changed in the past 12 months? Retailers: How would you rate the ease of assembly of vendor-supplied P-O-P? Retailers: What obstacles prevent you from setting up P-O-P? Retailers: Do you use scanner data to track sales effectiveness of displays? A Dollar for Your Thoughts First Previous 17 18 19 20 21 Next Last