06/01/2016
Kroger Goes Analog for '2X Fuel Point Weekends'
Not wanting to alienate less tech savvy shoppers, Kroger this summer is allowing loyalty cardholders to participate in its annual "2X Fuel Point Weekends" promotion using either a digital or paper coupon.
THIS CONTENT IS EXCLUSIVE TO PATH TO PURCHASE INSTITUTE MEMBERS
Join the only professional membership community serving the entire ecosystem of CPG brands, retailers, agencies and solution providers along the path to purchase.
P2PI MEMBERS
Activate your account
JOIN P2PI
Contact us for membership options and pricing