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Footwear

  • Body Glove Inflatable Shelf

    Retail Category: Footwear Stores/Departments
    Display Type: In-Line, Gondola or On-Shelf Displays
    Producer: Small Wonder Inflatables Inc., El Cajon, Calif.
    Client: The Warren Group/Body Glove Footwear
    Objective: The brightly colored inflatable P-O-P is both functional and attention-grabbing. The use of inflatables highlights the introduction of the client's athletic footwear and shoes for water sports. Reports showed 25% more "new product recognition" versus stores using traditional slatwall shelves.
    Body Glove Inflatable Shelf
  • Skechers Illuminated Shoe Sign

    Retail Channel: Recreational Stores/Sporting Goods/Toys/Pet
    Display Type: Motion, Light or Sound Displays
    Campaign: "S"-Lights Illuminated Shoe Sign
    Marketer: Skechers USA
    Producer: Mirro Products Co., High Point, N.C.
    The primary objective was to obtain prominent placement of this sign within the children's shoe departments at Skechers' wholesale accounts. The sign needed to be immediately recognizable as a children's shoe (for use as a category sign) but it could not "scream out" the Skechers name.
    Skechers Illuminated Shoe Sign
  • Dr. Scholl's Floor/Aisle Display

    Retail Channel: Entertainment/Consumer Electronics
    Display Type: Permanent Freestanding Floor/Aisle
    Campaign: Dr. Scholl's Magna Energy
    Marketer: Schering-Plough Health Care Products
    Producer: Advertising Display Co., Lyndhurst, N.J.
    Dr. Scholl's Floor/Aisle Display
  • Skechers Suction Cup Display

    Retail Channel: Footwear Stores/Departments
    Display Type: In-Line, Gondola, Slatwall or On-Shelf
    Campaign: Double Shoe Window "Suction Cup" Display
    Marketer: Skechers USA
    Producer: United Displaycraft, Des Plaines, Ill.
    Skechers Suction Cup Display
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