The tech startup has introduced an AI-powered “Hologram Concierge" that brings regular packaging to life while providing consumers with detailed information about a product or brand via smartphone.
The partners are celebrating one year of Mtn Dew Purple Thunder with a 33-stop "Thunderversary tour" featuring in-store events, live music and giveaways.
Bic is promoting the launch of its EasyRinse razors, which feature anti-clogging technology, by running an national instant-win game with overlays at Walmart, Target, Walgreens and Dollar General.
The snack brand pays homage to the region where hard pretzels originated and asks consumers to share how they "Just Add Gold" to their lives for a weekly chance to win cash.
Select Best Buy locations will offer a dedicated brand experience, including dynamic videos, educational information and the ability to see, touch and try on a variety of Oura smart rings.
Crooked Beverage is celebrating the state’s first legal 4/20 — the cannabis-oriented celebration that takes place annually on April 20 — with new programs and expanded technology to drive awareness and education.
Pernod Ricard USA’s Absolut is activating its official sponsorship of the Coachella Valley Music and Arts Festival with an experience aimed at forming friendships, both on the festival grounds and virtually.