Interactive Displays

Client: Deere & Co., Moline, Ill.
Introduction: February 2003
Distribution: John Deere dealerships
P-O-P company: Frank Mayer & Associates Inc., Grafton, Wis.
Comments: John Deere developed this kiosk for the company's dealerships to offer consumers access to the dealer network with the latest information on John Deere products.

Client: Matrix, New York, NY
Introduction: May 1, 2003
Size of Run: 41,000
Distribution: Beauty salons
Dimensions (H x W x D): 4" x 2' x 5"
Weight: 10 lb.
Producer: Diam International, Woodside, N.Y.
Comments: Interactive informational panels pull out of the bottom of this display for Biolage hair products. The merchandiser is designed to be self-serve for professional salons where product purchases are often a neglected opportunity.

Client: Logitech
Product: io Digital Pen
Producer: Protagon Display Inc., Toronto
Date of Introduction: November 2002
Distribution: Office supply and home electronics stores
Size of Run: 400

Client: PepsiCo Inc., Purchase, N.Y.
Introduction: February 2003
Number of displays: 1,000
Construction: Litho mounted to B-flute corrugate, audio
Distribution: Supermarkets nationwide
P-O-P company: Rapid Displays, Chicago and Union City, Calif.
Comments: At the push of a button, located on a separate corrugated unit above the corrugated TV display, this display plays a 10-second audio message explaining Pepsi's Super Bowl promotion. The display also promotes Pepsi's commemorative Super Bowl cans.

Client: AT&T Wireless, Redmond, Wash.
Introduction: October 2002
Number of displays: 3,000
Construction: Windows-based MercuryONE computers with audio and trackball functions and touchscreens, 42-inch MercuryONE plasma screens
Distribution: AT&T Wireless stores
P-O-P company: Mercury Online Solutions Inc., Bainbridge Island, Wash.

Client: Handleman Entertainment Resources, Troy, Mich.
Introduction: July 2002
Number of displays: 228
Construction: Plastic, metal, wood, 13-inch LCD touchscreen, speakers
Distribution: Meijer stores
P-O-P company: Harbor Industries Inc., Grand Haven, Mich.
Comments: Through the use of this touchscreen LCD display with speakers, consumers were able to listen to newly released music titles and watch snippets of video titles.

Client: North Star Music, East Greenwich, R.I.
Introduction: February 2003
Number of displays: 100
Construction: Laminate, acrylic, styrene, fully-integrated sound system
Distribution: Gift shops and bookstores
P-O-P company: Custom Design Inc., North Kingstown, R.I.
Comments: Due to the display's small footprint, this consumer listening station rolled out to more stores than expected. The station also carries a high product count.

Client: Fisher-Price, East Aurora, N.Y.
Producer: Darko Inc., Twinsburg, Ohio
Comments: Designed to fit on an endcap or in-line setting, this display scans for nearby foot traffic and, once triggered, relays an audio message that introduces the product and asks the consumer to push a white "Try Me" button. The interactive display helped introduce the new toy that successfully climbed to be the fourth best-selling infant/pre-school toy in the industry, according to the entrant company.

Client: Dockers Europe, Amsterdam, The Netherlands
Introduction: January 2003
Number of displays: 3,000
Construction: Steel frame, aluminum finish, polycarbonate film, encapsulated digital print, polyurethane foam, acrylic injection molding, ABS injection molding, card print
Distribution: Dockers stores and Dockers suppliers in Europe
P-O-P company: ARNO NA, New York