Seasonal

Kroger’s aisles were fully decked with secondary displays from various CPG partners.

Unilever’s Dove launched its first ever holiday product line exclusively at Walmart in November.

Here is a sampling of how some brands and retailers reached consumers this year ahead of and during these annual sales events.

Recent research from Collage Group shows that most LGBTQ+ consumers think brands’ efforts to woo their demographic come across as insincere.

Apparel and accessories brand Rowing Blazers partnered with Target to launch an exclusive limited-edition collection.

Discover the untapped potential of micro-occasions and how they can be used year-round to engage shoppers and review examples of promotions that had a tangible impact.

Schick leveraged September's designation as Hispanic Heritage Month to launch an exclusive razor at Target designed by Afro-Latina visual artist and author Reyna Noriega.

The Procter & Gamble brand is selling its seasonal Pumpkin Spice Latte deodorant and body wash exclusively at Walmart this fall.

​​​​​​​Our latest gallery presents a sampling of eye-catching and effective in-store activations, from grocery and department stores to optometrist offices, across the globe.