Data & Analytics

Here's a snapshot of an industry leader from the P2PI member community.

Learn how the mall operator is leveraging anonymized first-party data to enhance audience targeting for brands and retailers.

Costco, Ahold Delhaize, Instacart, P2PI and others shared retail media-related advancements, collaborations, other news and perspectives during the month.

Find out what industry players are participating in an exclusive closed beta to streamline their commerce media operations.

Engage loyalty app users by adding QR codes to receipts.

Here's a snapshot of an industry leader from the P2PI member community.

The data science company reveals a partner and additional features to its retail media platform.

Here are steps retailers and brands can take for meaningful change, according to Joe Frick of G-Comm.

In this webinar, industry leaders explore how measuring engagement inside of physical stores improves the customer path to purchase and lifts sales for both brands and retailers.

See how the prestige beauty giant is integrating Adobe's technology to enhance efficiency as well as modernize and accelerate campaign execution.