Retail

Shannon Family of Wines enlisted DIY design influencers to help execute its "Build Your Buck Shack" omnichannel campaign, which includes an enticing sweepstakes.

The experiential retailer has joined forces with H&M to launch an interactive and educational style experience at Camp’s Columbus Circle store in New York.

Unilever has partnered with actor and writer Mindy Kaling to create a self-care focused limited-edition collection for its Walmart-exclusive Find Your Happy Place line.

Cart Star offers tailored rewards and benefits through third-party partners as well as directly within the Instacart platform.

Walmart shined a spotlight on Owlet Baby Care's "Dream Duo" smart baby-monitor system during the retailer's February “Baby Days” sale.

The Path to Purchase Institute chats with Epsilon SVP Dan Perez about the impact of inflation, changing consumer behavior and how CPGs can benefit from verified purchase optimization.

A new report summarizes how shopper behaviors are changing due to rising inflation and inventory shortages, highlighting trends and generational differences.

Agreement to combine global market information services firms NielsenIQ and GfK is expected to close later this year or in early 2023.

It'Sugar will open new candy department stores in the U.S., including a pop-up store in New York's Times Square, and its first in Canada.