Online shopping remains robust, but a universal affinity for in-store shopping has emerged with a modern, omnichannel twist, according to Ryder System’s annual report.
The company has raised $10 million to deepen its penetration within the category and expand its network of screens into all major areas of the grocery store.
The quick-shop store format designed for urban neighborhoods includes the retailer's only Juice & Java cafe in the city and more than 400 local products from Northeast-based suppliers.
Shelf-edge media provider Vestcom and Mood Media's in-store digital advertising provider Vibenomics took the stage on Sept. 12 to explore the touchpoints, trends and challenges shaping the future of in-store retail media.