Taco John's Backlit Sign
Client: Taco John's International Inc., Cheyenne, Wyo.
Products Promoted: Popular menu items
Objective: This backlit sign was designed to promote sales of the most desirable menu items, but it also helps reduce ordering times because many customers simply point at the items they want.
Introduction: March 2001
Construction/Materials: Aluminum extrusion, T8 lamps, ballasts, acrylic, polycarbonate face sheet
P-O-P Company: Clearr Corp., Minnetonka, Minn.