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Home Improvement

Tough Choices: Frequency vs. Quality -- Which option would you choose?
Hunter Douglas Opens 100th In-Store Gallery, Plans 400 More
Display Fees: Do you ever have to pay an additional "display fee" to obtain secondary/off-shelf placement of your P-O-P?
Measuring Effectiveness: Do you measure P-O-P effectiveness?
P-O-P Budgets: In the months following Sept. 11, what happened to your P-O-P budget?
P-O-P Budgets: How is your P-O-P budget changing relative to the money your company allocates to advertising?
Display Acceptance: When your displays get rejected by retailers, when do you typically know?
Lock Alarm Floorstand

Product: Audible cable alarm
Number of displays: 1,000
Distribution: Home improvement, hardware, sporting goods, lawn & garden and automotive stores
Introduction: August 2002
Duration: Temporary
Construction: Corrugate
Display set-up: Retail staff
Lock Alarm has introduced a combination countertop/floorstand display for its audible cable locks.
Tough Choices: Multiple Signs vs. One Display -- Which option would you choose?
Hunter Douglas Back-lit Display

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