Home Improvement

Product: Easy Off Power Control switch
Number of displays: 500
P-O-P company: IWP Displays & Components, Minneapolis
Distribution: Home centers, lumberyards
Introduction: November 1997
Duration: Permanent
Construction: Melamine, acrylic header
ReiTech Corp.'s interactive display is stopping power equipment shoppers in their tracks to test the company's product.

Product: Hand tools and wall filler
P-O-P company: REA Displays, Fairfield, N.J.
Distribution: Home centers and hardware stores
Introduction: August 1997
Duration: Temporary
Construction: Corrugated
Red Devil created a combination merchandiser to help introduce its new Ergo 2000 Series of hand tools and cross-merchandise them with its Onetime Ready Mixed Filler. The corrugated display was designed in three versions to accommodate different sizes and combinations of products.

AG Industries
Imperial Home Decor Group
Comments: In the past, the merchandising for wallpaper and borders consisted of bins that mixed both product categories and brands. This display organized the shopping area so customers could make better-informed purchasing decisions. Gravity-fed acrylic trays put the product up front. A spinner features unusually large, 16-inch-wide samples. The prominent headers highlight product categories and decorating styles. The system can be customized to carry as few as 300 or as many as 1,000 wallcovering patterns.

Product: Locksets
P-O-P company: RTC Industries Inc., Rolling Meadows, Ill.
Distribution: Home centers and hardware stores
Introduction: September 1997
Duration: Permanent
Construction: Cardstock
Weiser Lock's new Lock Logic merchandising system for home center and hardware stores follows a similar design that proved successful for warehouse stores. It provides options, with key shelf elements designed for use on the three available gondola styles.