Footwear

Client: Rocky Boots and Shoes, Nelsonville, OH
Introduction: January 2006
Product(s) Promoted: Rocky Shoes and Boots
Distribution: Specialty Shoe and Boot Stores
Intended Length of Use: 18 Months
Size of Run: 150
Dimensions (H x D x W): 63" x 24" x 24"
Weight: 8 Ibs.
Producer: Menasha Packaging, Brooklyn Park, MN

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Producer: Big3D.com
Number of Displays: 500
Comments: Lugz, New York, utilized a two-flip lenticular hanging wall sign for its #1 Stunna shoe. They are 24 inches wide by 36 inches tall and shipped to stores in tubes.

Client: Skechers USA, Manhattan Beach, CA
Introduction: February 15, 2004
Size of Run: 200
Distribution: Shoe Stores/Departments
Dimensions (H x W x D): 2' x 2' x 1'
Weight: 30 lb.
Producer: United Displaycraft, Des Plaines, IL
Comments: Skechers updated 200 metal floorstands in March for its 310 Motoring brand.

Nike introduced 365 large lenticular banners (48 inches wide by 72 inches tall) to support the March release of Nike Free shoes. This sequence of images shows the natural motion of running.
Producer: Big3D.com, Fresno, CA

"Marketers whose product is stocked primarily on in-line shelf sections or peghooks face a difficult merchandising challenge: What is the best way to make their brand stand out from the typical shelf clutter without violating retail aisle clearance restrictions or falling victim to shopping carts?
     Dr. Scholl's developed simple and effective elements that attach perpendicularly to the extender bars that hold their products. These pieces draw consumers' attention from down the aisle, and they also help to define the brand's space within the overall section.

Producer: Visual Marketing, Chicago
Number of Displays: 200

Introduction: Summer 2004
Comments: This metal display earned counter space for Acor, Cleveland.