Drug Store

Client: Schering-Plough Corp., Summit, NJ
Introduction: January 2006
Product(s) Promoted: Suncare products
Distribution: Drugstores
Intended Length of Use: 3 months
Size of Run: 2,165
Dimensions (H x D x W): 62" x 15" x 15"
Weight: 29 lbs.
Producer: New Dimensions Research Corp., Melville, NY

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: Kimberly-Clark, Irving, TX
Introduction: August 2005
Product(s) Promoted: Kotex Distribution: Wal-Mart Intended Length of Use: 1 to 2 weeks
Size of Run: 3,000 Dimensions (H x D x W): 58" x 48" x 40"
Weight: 325 Ibs.
Producer: Menasha Packaging, Brooklyn Park, MN

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: Alberto Culver, Melrose Park, IL
Introduction: February 2006
Product(s) Promoted: Nexxus Hair Care Products: Shampoo, Conditioner, Styling Aids
Distribution: Mass Merchants, Drugstores, Specialty Stores
Intended Length of Use: 4-6 weeks, with replenishment
Size of Run(s): 1,500, 1,400, and 1,600
Dimensions (H x D x W): 14.5" x 13" x 19.5"
Weight: 15 Ibs.

Client: Beiersdorf Inc., Wilton, CT
Introduction: January 2006
Product(s) Promoted: Age Defying Lotion
Distribution: Supermarkets and drugstores
Intended Length of Use: 4-6 weeks
Size of Run: 2,575
Dimensions (H x D x W): 4'8" x 2' x 1.1'
Weight: 9 lbs.
Producer: Menasha Display, Brooklyn Park, MN

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: Pfizer Inc., Morris Plains, NJ
Introduction: February 2006
Product(s) Promoted: Zanatc 75 with Rolaids on-pack
Distribution: Drugstores
Intended Length of Use: 6 weeks
Size of Run: 5,000
Dimensions (H x D x W): 22.5" x 6.375" x 13"
Weight: 7.5 lbs.
Producer: Packaging Corp. of America, Cranbury, NJ

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: Beiersdorf, Wilton, CT
Introduction: April 2005
Product(s) Promoted: Men's Grooming Products
Distribution: Walgreens
Intended Length of Use: 2 years
Size of Run: 6,000
Dimensions (H x D x W): 36" x 15" x 8.25"
Weight: 3.5 lbs.
Producer: New Dimensions Research Corp., Melville, NY

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: The Procter & Gamble Co., Boston, MA
Introduction: February 2006
Product(s) Promoted: Fusion razors and accessories
Distribution: Supermarkets, drugstores and mass merchants
Intended Length of Use: 3 months
Size of Run: 1,050
Dimensions (H x D x W): 4'5" x 1'5" x 3'
Weight: 15 lbs.
Producer: Mechtronics, White Plains, NY

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Design of the Times 2006 Contest Declaration

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Client: Unilever, Chicago, IL
Introduction: January 2005
Product(s) Promoted: Unilever's new line of Dove Hair Styling Aids
Distribution: Drugstores and supermarkets
Intended Length of Use: 3 weeks
Size of Run: 15,000
Dimensions (H x D x W): 3'11" x 6.24" x 1'1.375""
Weight: 34 lbs.
Producer: Shorewood Display, Thorofare, NJ

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: Alberto Culver, Melrose Park, IL
Introduction: February 2006
Product(s) Promoted: Nexxus Hair Care Products: Shampoo, Conditioners, Styling Aids
Distribution: Walgreens drugstores
Intended Length of Use: 4-6 weeks.
Size of Run: 3,700
Dimensions (H x D x W): 44"-24" x 13" x 29"
Weight: 60 Ibs.
Producer: The Strive Group, Chicago, IL

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: Procter & Gamble, Toronto, ON
Introduction: January 2006
Product(s) Promoted: Shampoo and conditioner
Distribution: Food/Drug/Mass channels nationally in Canada
Intended Length of Use: 2 to 4 weeks
Size of Run: 2,000 units
Dimensions (H x D x W): 9.25" x 14" x 28.5"
Weight: 2.5 lbs.
Producer: Upshot, Chicago, IL

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?