Sponsored Epsilon Talks Reaching and Retaining Shoppers The Path to Purchase Institute chats with Epsilon SVP Dan Perez about the impact of inflation, changing consumer behavior and how CPGs can benefit from verified purchase optimization. NielsenIQ, GfK to Merge Agreement to combine global market information services firms NielsenIQ and GfK is expected to close later this year or in early 2023. Kroger Precision Marketing Partners with Omnicom to Reduce Media Waste The agreement will launch with KPM feeding its SKU-level store inventory data daily to Omnicom's open operating system. Survey: ROAS Most Important Performance Indicator to CPG Marketers Sponsored The Future of Retail Report A new study published by The Trade Desk reveals the true value of retail data. First Previous 9 10 11
