Cosmetics

Client: Revlon International, London
Products Promoted: Cosmetics
Objective: To create a tester/merchandiser that could be adapted to European and Asian market needs. An affordable method of production using common tools had to be developed to allow specific markets to customize a product mix while maintaining one global look.
Introduction: October 1998
Construction/Materials: Formica, injection-molded and fabricated acrylic, vacuum-forming, hot stamping and vacuum metalizing

Client: Glycolique, Dallas
Product Promoted: Glycolique skincare line
Objective: To introduce the new cosmetic line.
Introduction: July 1998
Construction/Materials: Galvanized metal, acrylic
P-O-P Company: Artistic Plastics & Fixtures Inc., Mansfield, Texas

Client: Joico Laboratories Inc., City of Industry, Calif.
Product Promoted: Joico hair products
Objective: To relaunch Joico's flagship brand that features new packaging and a new image.
Introduction: June 1999
Construction/Materials: Powder-coated steel (stand); dye sublimation on poly cotton (banner)
P-O-P Company: The Display Link, Babylon, N.Y.

Client: Alcone Corp., New York
Product Promoted: Boaz Color Makeup
Objective: To market the company's cosmetics through an innovative counter display that is unbreakable and easily fabricated.
Introduction: July 1998
Construction/Materials: CYRO Industries' HP Multipolymer sheet in Glass Green
P-O-P Company: Nikles Design Corp., Oceanside, N.Y.

Client: Estee Lauder, New York
Products Promoted: Prescriptives Color cosmetics
Objective: To create a versatile, high-tech, prestigious counter unit with the quality and image of Prescriptives. The unit also had to be flexible for updating product.
Introduction: June 1998 Construction/Materials: Acrylic, styrene, ABS, aluminum
P-O-P Company: P.O.P. Displays International Inc., Woodside, N.Y.

Client: Parfums De Coeur, Darien, Conn.
Product Promoted: 402 Juice Bar Glitter PDQ
Objective: To introduce a "glitter spray" line of body sprays that is targeted primarily to the adolescent female market segment, featuring colorful graphics and "flavored" fragrances.
Introduction: September 1998
Construction/Materials: E-Flute corrugated litho-laminated outside, direct print flexo inside seven colors plus UV
P-O-P Company: Triangle Display Group, Philadelphia

Client: Tony & Tina, New York
Producer: The Royal Promotion Group, New York
Marketing Objective: For the launch of this unique product, this display has added value because it provides testers, saleable product, a mirror and informative copy on a revolving display with a small footprint.

Client: Revlon Inc., New York
Producer: Advertising Display Co., Lyndhurst, N.J.
Marketing Objective: To introduce a new line of Streetwear lip, eye and nail products for the X-generation.