Alcohol

Product: Dr. McGillicuddy's Mentholmint Schnapps
Number of displays: 1,000
P-O-P companies: Ad-Mat Coasters, Johnson City, Tenn.; Advanced Graphics Source Inc., Ocala, Fla.; Lewtan Industries Corp., Hartford, Conn.; Harvey Press, New Orleans; Mele Printing, Covington, La.; Southern Silk Screen, New Orleans
Distribution: Bars and restaurants
Introduction: January 2001
Duration: Temporary
Dr. McGillicuddy's promotional basketball party kits are packed with giveaways and encourage consumers to enter Sazerac's NBA finals sweepstakes.

Client: Coddington, Chadwick & Meyerson, New York
Distribution: Liquor stores
Size of Run: 650
Producer: Acrylic Designs Inc., Springfield, Vt.
Division: Permanent, Liquor: Distilled Spirits -- Non-illuminated or Non-motion
Objectives: The display provides a massive presence for the brand in club stores and large liquor retailers. The solid construction includes four-by-four wood framework, powder-coated metal and wood roof shingles.

Client: Jim Beam Brands Co., Deerfield, Ill.
Division: Temporary, Liquor: Distilled Spirits -- Illuminated or Motion
Producer: Rapid Displays, Chicago, Ill.

Client: DCS Marketing, Brookfield, Wis./Upshot, Chicago
Distribution: Liquor stores
Size of Run: 2,500
Producer: Rapid Displays, Chicago
Division: Temporary, Liquor: Distilled Spirits - Illuminated or Motion

Client: Coddington, Chadwick & Meyerson, New York
Distribution: Liquor stores
Size of Run: 1,000
Producer: Acrylic Designs Inc., Springfield, Vt.
Division: Permanent, Liquor: Distilled Spirits -- Non-illuminated or Non-motion
Objectives: This display was designed to provide a distinctive presence while making efficient use of floor space. The display is constructed of stained and lacquered wood, laser-cut powder-coated metal, and litho-printed vinyl graphics.

Client: UDV North America Inc., Chicago
Distribution: Large liquor and package stores
Size of Run: 2,261
Producer: C.D. Baird & Co., West Allis, Wis.
Division: Temporary, Liquor: Cordial and Wines