Liquor

Client: Brown-Forman Corp., Louisville, KY
Introduction: February 2005
Distribution: Off-premise accounts
Producers: Baird Displays Inc., Milwaukee (stand-up display); Cardinal Printing Co., New Albany, IN (case cards)
Comments: Brown-Forman teamed with Black & Decker for its traditional "Tool Times" promotion. This year, consumers have the opportunity to purchase the Early Times-branded workbench, which is part of the display shown here.

Client: Jim Beam Brands Worldwide Inc., Deerfield, IL
Production Date: February 2004
Size of Run: 2,500
Producer: Bish Creative Display Inc., Lake Zurich, IL

Client: Bacardi USA Inc., Miami
Production Date: June 2004
Size of Run: 2,058
Producer: Bish Creative Display Inc., Lake Zurich, IL

Client: Bacardi USA Inc., Miami
Production Date: August 1, 2004
Size of Run: 130
Producer: Bish Creative Display Inc., Lake Zurich, IL
Comments: Launched to promote Dewar's 12, this display's bottom portion includes 12 horizontal openings for product bottles. The lockable cabinet on top showcases that brand and its packaging, and it literally puts the Dewar's Signature product on a pedestal.

Client: Jim Beam Brands Worldwide Inc., Deerfield, IL
Production Date: May 21, 2004
Size of Run: 2,925
Duration: Permanent
Dimensions (H x W x D): 5' x 2' x 2'
Weight: 60 lb.
Producer: United Displaycraft, Des Plaines, IL

Everyone knows the ads. Infusing every medium, including P-O-P, with one alluring message is the new goal.

Client: Bacardi USA Inc., Miami
Production Date: August 2004
Size of Run: 1,425
Producer: Heritage Sign & Display, Nesquehoning, PA

Client: Allied Domecq Spirits USA, Westport, CT
Production Date: July 1, 2004
Size of Run: 1,066
Producer: Bish Creative Display Inc., Lake Zurich, IL

Client: Bacardi USA Inc., Miami
Production Date: April 2004
Size of Run: 605
Producer: Bish Creative Display Inc., Lake Zurich, IL