Interactive Displays

Client: Thales Navigation
Producer: Rapid Displays, Chicago and Union City, Calif.
Duration: Permanent
Production Date: November 2003
Size of Run: 1,000
Comments: Demonstration unit can be used as a countertop display or mounted in-line. Was placed at electronics retailers including Circuit City, Costco, CompUSA, Tweeter and Staples.

Client: Fisher-Price, East Aurora, N.Y.
Producer: Darko Inc., Twinsburg, Ohio
Duration: Permanent
Production Date: May 2003
Size of Run: 8,000
Comments: This interactive display was used in Toys "R" Us, Wal-Mart and Target.

Client: Delphi Electronics, Troy, Mich.
Producer: Array, Los Angeles
Duration: Semipermanent
Size of Run: 700
Comments: Because the product costs more than $1,000, theft-prevention was a key client objective. A retractable cord attached to a metal plate at the base of the unit secures the product while enabling consumers to handle the item. The initial order called for 200 units. However, after seeing a prototype, the client decided on 700. Sales, according to the entrant company, are "exceeding forecasts by almost 300%."

Client: PepsiCo., Purchase, N.Y.
Producer: Rapid Displays, Chicago and Union City, Calif.
Duration: Semi-Permanent
Production Date: June 2003
Size of Run: 210
Dimensions (H x W x D): 6' x 3' x 2'
Weight: 30 lb.
Comments: Inclusion of a working Microsoft Xbox gaming system within the supermarket channel was an innovative way to link Mountain Dew, the Hulk movie and Xbox prizes.

Client: L'Oreal, New York, NY
Introduction: December 1, 2003
Size of Run: 17,500
Distribution: Drugstores, Supermarkets, Mass Merchants
Dimensions (H x W x D): 3' x 1' x 10"
Weight: 30 lb.
Producer: Diam International, Woodside, N.Y.

Client: EG Games, West Chester, N.J.
Producer: RTC Industries Inc., Rolling Meadows, Ill.
Duration: Permanent
Production Date: May 2003
Size of Run: 280
Comments: Kiosks systems were designed to leverage the equities of the major video game brands and associate EB Games with a superior gaming experience.