Loyalty Marketing

Brands that deliver the right information using digital tactics and content will rise in popularity among consumers and further accelerate the exploding category.

Seventy percent of surveyed consumers plan to spend at least $51 on classroom needs this year, according to data from Breaktime Media.

Unilever is running a program at Meijer that positions the manufacturer's frozen treats as ideal for each day of the week.

Here's how brands can leverage this emerging opportunity at brick-and-mortar sites.

Recent retail news include Walmart sounding the call for potential vendors, and Lowe's expanding same-day delivery service to all U.S. stores.

Recent retail news includes Target promoting a company veteran to chief marketing officer, and Walmart answering the question, 'What would Barbie buy?'

A new contract with Eagle Eye Solutions will help the supermarket enhance its loyalty program and scale the number of broadcast and targeted offers available.

Most U.S. adults regularly replace meals with snacks and named fruit as a key component missing from today's options, per a recent survey commissioned by Del Monte Foods.

Recent retail news includes Aldi remodeling stores and Amazon recruiting local business owners to power its last-mile delivery.