Loyalty Marketing

The regional grocer's retailer media network has partnered with Stingray to launch contextual, audio-enabled advertising tactics across 194 stores across.

Stanley launched a sunset-hued New Year New You tumbler collection exclusively at Target in December.

Cabinet Health launched updated versions of its glass pill bottles and refill pouches exclusively at Target.

Procter & Gamble once again activates Tide’s ongoing #TurntoCold sustainability challenge in the mass merchant's stores and through Target.com.

Mondelez's breakfast biscuit brand leveraged a morning staple, coffee, to engage consumers and award a hidden offer through a custom-built microsite.

New solutions include signage on front-of-store bollards, security pedestals and basket liners as well as in-aisle category engagements that link the digital and physical experiences.

We provide a glimpse at how some retailers and brands activated during the holidays, as well as with New Year’s resolutions and Dry January — online, in stores and beyond.

From CPG brands juggling 10-plus networks, to budget allocations and future investments, we share results from our annual survey.