Displays & Signs

Client: H.E. Butt
Producer: RCS, an American Greetings Company
Comments: The size of this display and its theme worked as a backdrop for sales promotion events. Participating retailers reported more than a 30% increase in overall seasonal purchases.

Client: The At-A-Glance Group
Producer: New Dimensions Research Corp.
Comments: According to the client, the system is "a merchandiser's dream" because of its flexibility and ability to alternate product mix during the company's key selling seasons. The unit has been installed in nearly 1,000 Office Max stores in configurations ranging from 16 feet to 22 feet.

Client: The Little Tikes Co.
Producer: RCS, An American Greetings Co.
Comments: The objectives of the corroplast display were to introduce a new product extension; to differentiate the product from its competition; to demonstrate the product in its assembled and stored states; to use colorful graphics to attract consumers; and to create an easy-to-assemble, cost-effective, long-lasting unit. The client reported that the display helped gain additional endcap space at retail and helped increase sales of the product.

Client: Anheuser-Busch Inc.
Producer: Anheuser-Busch Inc.
Comments: This display piece was designed to give off-premise accounts a festive, holiday feel. The display also featured detachable holiday holly decorations so that retailers could use the display before and after the holiday season. A survey taken by A-B's national accounts group confirmed that the average retail account increased sales 140% over the previous year's sales with the display.

Client: Skechers USA
Producer: Phoenix Display, A Division of International Paper
Comments: This program is designed to project fun and incorporate images of kids wearing Skechers and to create a virtual store within a store. It has gained wide retailer acceptance based on its flexibility for various size departments and locations.

A Stone Cold Groove...

Client: Brew City
Producer: Heritage Sign & Display