Displays & Signs

TaylorMade Golf's shop environment is currently in 300 golf stores worldwide. It showcases the 2002 golf line, including the Carlsbad, Calif.-based company's R500 Series. Designed to stimulate sales and strengthen retail partnerships, it also provides easy consumer access to product technologies through brochures and collateral materials.
Producer: NIR Inc., Portland, Ore.

Products: "Wallpaper" for Windows! decorative window coverings
Number of displays: 400
P-O-P company: Tusco Display, Gnadenhutten, Ohio
Distribution: Specialty housewares stores
Duration: Permanent
Construction: Wire, metal tubes, paperboard
Display set-up: Retail staff
The display for Con-Tact brand "Wallpaper" for Windows! from Pliant Solutions Corp. illustrates the products' uses for privacy, decoration and as protection from the sun's rays for carpeting or furniture.

Weber-Stephen Products is featuring its outdoor grilling equipment in concept shops placed in more than 200 True Value stores.
Producer: Bish Creative Display, Lake Zurich, Ill.

The use of concept shops is on the rise as retailers learn that these store-within-a-store environments can increase sales and refine the look of a store

Products: Cosmetic solution products
Number of displays: 75
P-O-P company: Pratt Group West, Tustin, Calif.
Distribution: Sephora USA stores
Introduction: March 2002-March 2003
Duration: Permanent
Construction: Acrylic, laminate
Display set-up: Sephora staff
This permanent acrylic display was created to invite customers to try any one of English Ideas' cosmetic solution products. It was designed exclusively for Sephora USA stores.

These concept shop displays for Phoenix-based Ping Inc. highlight the company's golf clubs, bags, apparel and accessories in off-course golf stores. It is composed of three modules and displays product on all sides.
Producer: Frank Mayer & Associates Inc., Grafton, Wis.