Wine

Product: Freixenet USA Inc. Cordon Negro sparkling wine
Number of displays: 5,000 with English text; 1,000 with Spanish text
P-O-P companies: Sanchez & Lonchar (design); George Rice & Sons (manufacture), both of San Francisco
Distribution: Liquor stores, supermarkets and convenience stores
Introduction: May 1994
Duration: Temporary
Construction: 24-point cardboard with five-color printing plus varnish (base card and photos); lightweight wood (mounting slats)

Product: Meridian Santa Barbara Coast Chardonnay
Number of displays: 2,500 carton hangouts
P-O-P company: Western Packaging & Display Corp., Novato, Calif.
Distribution: Wine stores and other off-premise locations
Introduction: October 1993
Duration: Semipermanent
Construction: White 200-pound B-flute corrugated; flexo-printed two colors

Client: Champagnes P&C Heidsieck
P-O-P company: Socar PLV
Category: Food & Beverage/Temporary

Client: Domain Chandon
Product: Chandon sparkling wine
P-O-P company: Trim Corp. of America
Distribution: On-premise accounts
Construction: Bridal satin with four-color process and gold stamping; metal banner holder
Introduction: December 1993

Client: Canandaigua Wine Co.
Products: Cook's champagne and wine
P-O-P company: The Dyment Co.
Distribution: Specialty beverage stores
Construction: Cover stock mounted to chipboard
Introduction: October 1993

Client: Gallo Winery
Producer: Bert-Co Graphics