Entertainment Tie-ins / Licensing

The prebiotic soda brand partnered with the Grammy-nominated rapper to launch a Post Malone wild berry flavor exclusively at Kroger.

A celebratory cocktail reception and special breakfast are dedicated to honoring innovative ideas and professional achievements, while providing an opportunity to engage with top minds in retail marketing.

Unilever’s supplement brand launched its first ever limited-edition seasonal collection as a Target exclusive.

Each month, we will showcase small samplings of eye-catching displays and themes from P2PI’s robust Image Vault. Here are unique displays tying into the spooky season.

7-Eleven, Target, Sephora, Walmart and others unveiled store initiatives, updates and studies during the month.

The limited-edition capsule collection of handbags and jewelry plays up nostalgia to target Gen Z ahead of the holidays.

The Path to Purchase Institute is proud to announce the winners of its fourth annual OmniShopper Awards ahead of the in-person celebration at P2PI LIVE & Expo in November.