Displays & Signs

Product: Sea Mist hair care line
Number of displays: 2,000 floorstands; 1,000 profit centers
P-O-P company: RTC Industries, Chicago (profit centers); Universal Container, Mission Viejo, Calif. (floorstands)
Distribution: Drug stores, supermarkets and mass merchants
Introduction: June 1992
Duration: Promotional
Construction: Corrugated (floorstand); polystyrene (profit center)

Product: Nifty Packaging Products Flat Twine wrapping film
Distribution: Hardware and home center stores
Introduction: May 1992
Duration: Temporary
Construction: Corrugated
A display from Nifty Packaging Products presents a nifty product to beat tangled twine-tying attempts.

Products: ProLine, Designer Series and Architect Series of windows and doors
P-O-P companies: Spectrum Consulting, Boston (design); Stuart Cohen & Julie Hacker Architects, Chicago (design); Displaymasters, Minneapolis (design and manufacture)
Number of displays: 250
Distribution: Pella Window Stores, lumber yards and home centers
Introduction: October 1992
Duration: Permanent
These displays aren't just pretty. They differentiate Pella's three new product lines and explain the features and benefits of each.

Product: SSB Design Inc. Cygo-Lite safety lights
Number of displays: 10,000
Distribution: Bike shops and sporting goods stores
Introduction: March 1992
Duration: Permanent
Construction: Plexiglass
Gleaming like a beacon in the night, this safety light is perched on top of a display to attract attention and show consumers just how well it works.

Type: Floorstand
Product: American Heart's Food Festival
Client: American Heart Association
P-O-P companies: John Stark Printing Co., St. Louis; Universal Display Co., St. Louis
Construction: Litho printed with aqueous coating; base piece is rubber-plate printed and U.V. coated
Introduction: September 1992
Comments: Pledge forms, quiz forms, pencils and pledge ballot box are attached to assist the consumer in requesting a food chart.

Product: Bulk candy
Number of displays: 9,000
Average unit cost: $400 (manufacturing cost)
Distribution: Grocery stores, chain convenience stores and drug stores
Introduction: February 1992
Duration: Permanent
Construction: Metal frame with plastic containers
Selling and storage of bulk candy is made attractive and easy with the use of a display that fits "everywhere and anywhere," an official says.