Digital Commerce

The midyear launch should also create opportunities for its Best Buy Ads retail media arm.

A new partnership with Koddi provides ad solutions to help tradespeople increase their visibility among relevant homeowners.

Our online training resource, available exclusively to P2PI members, addresses the industry's latest shopper marketing topics.

In this webinar, we look at how, by mixing traditional methods with digital flair, brands can stay ahead of trends making sure they’re always relevant in this fast-paced world.

The home improvement rivals launched similar AI tools to help shoppers with home projects and advice.

The Spider-Man star’s Bero brand launched at Target in January with an exclusive package.

From standardization and non-retailer-owned media networks to emerging channels and technologies, see what's in store for our May 6-8 event.

The agentic technology enables brands, agencies and retailers to easily check ad creative and meet retailer specifications and legal requirements.

This year's event provided attendees with diverse perspectives on advancing their retail media journeys.

Read about how the retailer will leverage Gen AI solutions to enhance product descriptions and attributions on its digital touchpoints.