Homer P-O-P Has 'Intel Inside' Kodak Improves Picture Maker Kiosk Trek's P-O-P Banners Sacrifice Brand Imagery for Sales Info Colgate's Total Integrated Marketing Flawless P-O-P planning and execution gives Colgate-Palmolive reason to smile Schultz Outlines Five Criteria for Measuring Return on Brand Value Microsoft Rolls Out Side Winder Force Feedback Display Black & Decker Creates Multi-Vendor Display for Wal-Mart Shimano Takes Consumers On An Interactive Ride Category Management: More Than a Buzz Word? Home Center Industry Isn't Sharing: Study Manufacturers and retailers in the home-center market differ on what the term "category management" means and how it should be achieved. First Previous 558 559 560 561 562 Next Last