Data & Analytics

From Chain Store Age, Jan. 5:

​​​​​​​A roundup of technology-driven tools that drive consumer understanding, engagement and conversion on every step of the path to purchase.

One campaign won an OmniShopper Award in the Digital: Social Media Activation category.

Two campaigns won 2021 OmniShopper Awards in the Digital: Mobile Activation category.

One campaign won an OmniShopper Award in the In-Store Marketing: On-Shelf Campaign category.

One campaign won an OmniShopper Award in the Digital: Retail Media Activation category.