Supermarket/Grocery

Client: Golden Valley Microwave Foods
Products Promoted: Act II microwave popcorn
P-O-P Company: Modernistic, St. Paul, Minn.
Distribution: Korea, Taiwan supermarkets
Material: 3M Material, 4-color process UV screen printed, laser kiss cut
Introduction: Spring 1995

This bottom-line technology is breaking new ground in retail and other applications

Client: Ralston Purina
Products Promoted: Purina Nutrient Management
P-O-P Company: Fontastik Inc., Kansas City, Mo.
Distribution: Supermarkets
Material: 3M Scotchprint process; 3M White Marking Film 8660 and 3M Overlaminate 8945
Introduction: February 1995

Client: Great Day Supermarkets
Products Promoted: Spring 1996 store specials
P-O-P Company: Spartan Graphics, Sparta, Mich.
Distribution: Local stores throughout western Michigan
Material: "Traffic Graffic" floor advertising film from General Formulations Inc., Sparta, Mich.
Introduction: April 1996

Product: Masked Rider home video
P-O-P company: Chesapeake Display & Packaging Co., Winston-Salem, N.C.
Distribution: Supermarkets and convenience stores
Introduction: April 1996
Duration: Temporary
Construction: Corrugated
Saban's Masked Rider home video display proves to be a hot ticket item for both retailers and consumers.

Product: "Wishbone" children's video series
Number of displays: 10,000 (5,000 each of counter and floor)
P-O-P company: Big Feats! Entertainment (design), Richardson, Texas; Prestone Printing (manufacture), New York; Vibrations Sales Promotions and Advertising Inc. (static cling), New York
Distribution: Mass merchants, supermarkets, drugstores, toy stores, music stores, video specialty stores and discount clubs
Introduction: February 1996
Duration: Semipermanent
Construction: Corrugated