Magazine

Here’s how artificial intelligence is used in the retail media networks of major companies, according to Placements.io's Evan Bowen.

Niccolo Gloazzo discusses the broth and soup brand's approach to retail media and how it competes with the bigger, legacy brands.

Here is a sampling of how brands in the beverage alcohol (BevAlc) category have activated at retail over the past six months.

We cover the tech tools that are driving consumer understanding, engagement and conversion along the path to purchase.

Our store visits show how Co-op focuses primarily on convenience and sells a mix of own brand and name brand products.

We present a case study for this 2024 REGGIE Award winner: Dare to Be Truly You.

Celebrating excellence through our awards programs is one of my favorite things we do here at P2PI, writes Editorial Director Jessie Dowd.

We present a case study for this 2024 REGGIE Award winner: Walmart Ugly Sundaes.

We present a case study for this 2024 REGGIE Award winner: I’m Just the Flu.

We present a case study for this 2024 REGGIE Award winner: Untold Beauty.